We launched the most successful global football campaign in adidas history. At its heart, Impossible is Nothing is about seeing possibilities with optimism to shape a better future, together, for all people and our planet. Euro202one was the perfect chance to inspire the world to see these possibilities. My role alongside Doug Stewart was to come up with the art direction and distinguish design guidelines for a global market rollout across print, DOOH, OOH, social and web.
- Client: Adidas
- Agency: We Are Social
- Role: Art Direction with Doug Stewart, design
